You will learn the core tasks of management to ensure financial performance and operational processes:

• Corporate accounting, basic financial principles, financing and valuation problems
• Economic policy and macroeconomic contexts, central economic theories and concepts
• Data Science and Technology Management, Big Data - applicability  and assessment
• Statistical methods for collecting and analyzing data
• Innovation management
• Marketing analysis, strategic marketing plans and consumer behavior
• Control with performance indicators and financial key figures 

In our Base Camp around the topics of "Management & Technology", you will deepen your knowledge in the areas of "Finance, Accounting & Economics", "Managing Technologies" and "Strategy & Marketing". 

Your key learnings in the area of 'Finance, Accounting & Economics'

You will learn 

•  to explain the basic aspects of internal and external corporate accounting, to apply them independently in the practical working environment and to use them for business decisions.
• to solve practical financing and valuation problems by applying basic financial principles.
• to discuss macroeconomic relationships and current economic policy measures, apply central economic theories and concepts, and analyze the consequences of individual decisions in a market economy context

Your Key Learnings in 'Managing Technologies'

You will learn

• the fundamental aspects of data science and technology management 
• to select appropriate methods for data collection, apply suitable estimation procedures, and to analyze the results of a routine sample survey.
• to describe basic concepts of probability and statistics and apply them to analyze simple data sets.
• to assess the impact of big data on businesses and how the analysis of (big and heterogeneous) data can be used in your working environment
• to understand the potential applications of new technologies from a management perspective 
• to present new technologies and assess what influence they have on your work environment and how they can be used in the respective context.
• to present the basics of innovation processes on a company level, identify and apply important tools, models and methods of innovation management and develop innovation strategies.

Your Key Learnings in the area of "Marketing & Strategy 

You will learn 

• to discuss the core topics of marketing and consumer behavior and to apply them in practice to specific situations
• to create specific marketing analyses and strategic marketing plans
• to explain the complexity of global business processes in a dynamic and competitive environment.
• to apply knowledge from various business disciplines, both individually and collectively to solve practical problems.
• to learn how to strategically manage internationally operating companies using performance indicators and financial ratios. 

• Healthcare Facilities in the Health System: Integration and role of healthcare facilities within the health system.
• The Macro Environment of Healthcare Facilities: Analysis of external factors influencing healthcare facilities, such as politics, economy, and society.
• The Micro Environment of Healthcare Facilities: Internal aspects and structures that shape the operation and efficiency of healthcare facilities.
• Architectural Design and Sustainability: Sustainable approaches in the architectural design of healthcare facilities.
• Operational Management of Healthcare Facilities: Efficient management and optimization of operational processes.

On-Site Experiences of Healthcare Facilities:

Hands-on insights through on-site visits to various healthcare facilities, to observe real-world examples and best practices.

In your Master's thesis, you will work independently on a problem in a topic area of your own choice, in terms of content and using scientific methods. In most cases, this is a question with practical relevance to your own working environment.