Expand your skills in innovation and digitalization management and build sustainable knowledge for successful entrepreneurship and business leadership. Our part-time Masterclass offers you practical and actionable know-how through interactive projects and top-notch lectures from leading experts.

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What you'll learn:

✓ Develop innovation strategies: Integrate innovative thinking and strategies.

✓ Lead technology companies: Learn how to successfully start and grow.

✓ Optimize innovation marketing: Improve change management and marketing strategies.

✓ Start-up financing: Learn financing and valuation methods.

✓ Implement innovation: Implement effective structures and processes.

Innovation expertise meets leadership skills in the digital age

Expand your knowledge and acquire sustainable expertise in innovation and digitalization management with our Masterclass in Innovation, Digitalization & Entrepreneurship. This program offers you the opportunity to build lasting expertise in entrepreneurship and business leadership.

Whether you are an aspiring entrepreneur, an experienced manager, or a specialist looking to broaden your knowledge, this program provides the tools and knowledge you need to drive change in your field. Additionally, you will benefit from the guidance of leading experts and receive a certificate from TU Wien that validates your newly acquired skills and expertise.

Directly applicable in your professional life through practical methods

The Masterclass features a part-time course structure that delivers practical knowledge through case studies, simulations, and interactive projects. This approach allows you to apply theoretical knowledge directly to practice, creating immediate value for your professional life.

The training follows the latest methods in innovation management and digitalization strategies and is led by renowned instructors who offer insights into real business scenarios and current challenges. Expand your expertise in innovative thinking and secure 25 ECTS points that can be credited towards the MBA programs at TU Wien. Invest in your career now and build future-oriented expert knowledge with us.

Masterclass Innovation, Digitalization & Entrepreneurship

Benefit from direct exchange with like-minded students and experts.

Masterclass Innovation, Digitalization & Entrepreneurship

Learn to drive innovation and digitalization processes through practical case studies.

What does the Masterclass Innovation, Digitalization & Entrepreneurship offer you?

Program Start: October 17, 2024

Degree: Certificate of the TU Wien

ECTS: 25

Language: English

Structure: Part-time

Duration: 15 days

Tuition fee: € 7,890 (-10% reduction for TU Wien graduates)

Learn how to organize structures and processes for innovation within a company to ensure long-term and sustainable innovation capabilities.

  • Entrepreneurial Leadership & Technology Development: Learn how to successfully start and grow a technology company. Understand the unique roles of intrapreneurs and entrepreneurs and their tasks in the innovation process.
  • Sources of Innovation: Understand the various approaches and strategies to foster an innovation culture in your company. Learn how to use innovation tools to develop creative solutions.
  • Innovation Marketing: Discover how leadership and change management strategies can be applied to marketing. You will learn to develop a coherent strategy that supports your company's mission and vision.
  • Innovation Strategy & Business Development: Acquire practical tools and methods for strategic thinking to successfully develop and implement your innovative business ideas.
  • Innovation Growth & Funding: Master the challenges of financing strategies for start-ups and learn valuation methods to make your company attractive to investors.
  • Organizing Innovation: Learn how to organize structures and processes for innovation within a company to ensure long-term and sustainable innovation capabilities.

Our Masterclass is designed for dedicated professionals who want to advance their careers in innovation and digitalization management. Whether you are already in a leadership position, aiming for advancement in your company, or looking to start your own startup, this program offers you tailored professional development opportunities.

  • Practitioners and specialists working in dynamic environments who wish to develop an in-depth understanding of innovation processes are in the right place. You will learn practical methods to successfully implement innovation projects and digitalization strategies, thereby creating sustainable competitive advantages.
  • Leaders benefit from rigorous modules focused on strategic innovation management. They will expand their competencies in areas such as change management, business development, and startup financing, enabling them to make forward-thinking decisions.
  • Entrepreneurs and startup founders: This Masterclass is ideal for entrepreneurs and founders who want to implement innovative technologies and business models in their startups. Learn from experienced lecturers and real case studies how to develop and finance your ideas from conception to market maturity.
  • Career changers: Career changers with a strong interest in innovation and digitalization processes are also welcome. You will receive the necessary training to embark on new career paths, whether within your current company or in new professional challenges.
  • For future innovation experts: Individuals who want to acquire practical and up-to-date knowledge to stay ahead in the world of innovation and digitalization will find our courses ideal. The flexible, part-time structures allow you to remain active in your profession while expanding your knowledge and skills.

  • Professors, researchers, industry leaders and consulting experts 
  • Mix of lectures, case studies, simulations and discussions

4 x blocked modules per semester.  Organized part-time from Thu-Sat, full day (9.00 am - 6.00 pm)

October 17 - 19, 2024 9:00 am - 6:00 pm
November 21 - 24, 2024 9:00 am - 6:00 pm
December 12 - 14, 2024 9:00 am - 6:00 pm
January 16 - 20, 2025 9:00 am - 6:00 pm

>> Download Timetable (PDF), opens a file in a new window

Univ. Prof. Dr. Sabine Köszegi

"Maintaining strategic foresight in turbulent times is one of the key skills as a leader. You will deepen your management know-how, learn to lead your team or organization more effectively, and understand how to be successful with entrepreneurial initiatives in the future."

Univ. Prof. Dr. Sabine Köszegi | Academic Director

Faculty | Masterclass Innovation, Digitalization & Entrepreneurship

Master Innovation

Take your career in innovation and digitalization management to the next level! Enroll in our Masterclass and benefit from top-notch instructors, practical projects, and a recognized certificate from TU Wien.

Sign up now and shape the future.

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Frequently Asked Questions (FAQs)

The programme is designed for professionals and managers in industry, business, public administration or the start-up sector.

A Bachelor's degree or equivalent qualification and at least 3 years of relevant work experience are required.

Exceptional candidates without a formal degree but with extensive professional experience may be considered on a case-by-case basis.

The compact programme is specifically designed for working professionals and can be completed in 15 days while working. 

Class sizes are limited to around 15-20 participants to ensure an interactive, discussion-based learning environment. Classroom sessions encourage hands-on activities, case studies and peer learning.

No, each module consists of three phases: a preparation phase (reading case studies, analysing literature, etc.), the on-site attendance phase and a follow-up phase (completion through homework, individual or group work)